From land to
lasting value.
OCTA partners with developers, landowners and investment groups to conceive, position, launch and sell distinctive real-estate projects.
Our services are available as a complete, end-to-end mandate or selected individually according to the requirements of the development.
From early feasibility and product positioning to brand partnerships, design, marketing, sales and handover, clients gain access to the same integrated expertise behind the OCTA portfolio.
The same expertise, from either side of the table.
OCTA's own development portfolio.
Residences conceived, built and delivered by OCTA itself, the group's own developments, carried under the Life² philosophy.
Services for developers & landowners.
The integrated expertise behind the OCTA portfolio, made available to third-party developers, landowners and investment groups, as a full mandate or service by service.
A complete, end-to-end mandate
Appoint OCTA across the whole journey, from feasibility and positioning through brand, design, marketing, sales and handover, coordinated by one accountable partner.
Individual services, à la carte
Select only the services your development requires, specialist support that slots into your existing team, exactly where it adds the most value.
Development Strategy & Advisory
- Site and opportunity assessment
- Market and competitor analysis
- Development positioning
- Product and unit-mix strategy
- Pricing and absorption analysis
- Project feasibility support
- Development roadmap and launch planning
Product Development
- Product definition
- Unit planning and layout review
- Amenity strategy
- Specification and finish recommendations
- Design brief development
- Consultant coordination
- Value-engineering review without compromising positioning
Brand Partnerships
- Brand suitability and positioning
- Identification of potential hospitality, fashion, automotive and lifestyle partners
- Brand introductions
- Commercial and licensing support
- Brand integration across product, design and customer experience
- Ongoing brand relationship management
Design Services
Delivered through House of OCTA Design →- Interior design
- Spatial identity
- Design management
- FF&E selection
- Show residences and sales galleries
- Furnished residence programmes
- Design coordination through delivery
Brand Creation & Marketing
Delivered through House of OCTA Marketing →- Project naming and identity
- Brand strategy and positioning
- Creative direction
- Campaign development
- CGI, film, photography and content
- Digital and social strategy
- Media planning
- Public relations
- Launch events and activations
Sales Strategy
- Pricing and release strategy
- Sales phasing
- Payment-plan recommendations
- Inventory planning
- Sales forecasts and targets
- Sales process and reporting structure
- Sales gallery and customer-journey planning
- Project sales-management mandate
Broker
Distribution
Distribution is where a launch is won. OCTA connects each project to an active regional and international network of brokers and buyers, one of the group's core strengths, engineered for absorption from day one.
Discuss distribution →- Broker-channel strategy
- Brokerage onboarding
- Broker segmentation and account management
- Project immersion and certification
- International roadshows
- Broker events and activations
- Lead management and conversion support
- Access to OCTA's regional and international distribution network
Private & Institutional Sales
- Private-client introductions
- Family-office engagement
- Investor and bulk-purchase opportunities
- Corporate and institutional relationships
- International buyer access
- Bespoke presentations and private previews
Launch Management
- Pre-launch readiness assessment
- Go-to-market programme
- Sales
OCTA Properties L.L.C is established in Dubai by Fawaz Sous. The company begins as a specialist sales and marketing partner for developers, bringing together project positioning, strategic marketing, broker distribution and sales execution under one experienced team.
Its early purpose is clear: to help developers take their projects to market more intelligently, build stronger connections with the brokerage community and convert development potential into measurable sales performance.
Few developers
deliver at this level.
Brand partnerships, not licences
Twenty-plus global houses including Missoni, Elie Saab, Franck Muller and Marriott, engaged at design stage, not stamped on at launch.
Development held in-house
Land, design, construction and handover managed by one team, to one programme. On time is a standard here, not a claim.
Distribution at scale
4,300+ registered brokerages and 9,000+ brokers across 30 countries. Private-client reach far beyond the Emirates.
A record, not a promise
More than AED 20 billion placed and over 9,000 residences sold since 2021, led by a founder with two decades in Dubai property.
Let's discuss
your development.
Tell us about the site and the ambition. We'll come back with how OCTA can be appointed, as a full mandate, or for the specific services you need.